Driving traffic

heavy traffic

Today’s guest post at ForeWord Magazine is about how book publishers can increase traffic to their websites.


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  1. Excellent post. I definitely agree with how the blogs need to not be self-promotion. If a consumer wants to learn more about a book, they are going to take the person selling its word with a bias as opposed to a third party reviewer. Also, by blogging about others, others may start to blog about you.

    Just some thoughts.

  2. Maybe I missed it, I think your post left out social media. I agree that quality content comes first, but with tools like Twitter, FriendFeed, and Facebook it is so easy to spread news of your book far and wide. Just hook up your RSS feed, follow a few friends and off you go. Regardless of whether these help your rank with search engines, it is easy to touch lots of people this way.