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Right-reading (adj): Having the proper orientation (used in printing)

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Ghost type: coal tar products

ghost type: coal tar products

Rightreading has been on the road for a while, and mostly without an internet connection. I’ve encountered some interesting ghost type on my travels, such as this example from Baltimore’s Fell Point district. I figured this type was pretty old because of the small counters, a notion that was confirmed when I finally made out the first word and realized this building was advertising “coal tar products.” What is a coal tar product?

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Pingback from blog.rightreading.com » Ghost type: borated talcum toilet powder
Time: July 10, 2008, 8:43 am

[...] Ghost type: coal tar products [...]

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This companion blog to www.rightreading.com explores the full gamut of print and electronic publication, from conception, research, and editing through design, typesetting, and image preparation, through paper, print, and pixel on to marketing and sales. It seeks to integrate the editorial and design functions, which too seldom communicate effectively. Books, authors, translation, and reviewing are also covered.

Some rights reserved 2008 blog.rightreading.com. This work is licensed under a Creative Commons (attribution, noncommercial, no derivs: 3.0) License (US), although some of the work this blog incorporates may be separately licensed.